Helping patients find clinical trials faster

Clinical trial enrollment can be difficult process for oncology patients and consequently most clinical studies struggle to meet their recruiting targets.

INDUSTRY
Digital Health

IMPACT
Immediate uplift in patient signup and conversion

In a nutshell

Led design and build of a multi-channel clinical trial recruiting platform, resulting in significant improvements in recruitment rates, participant diversity and time to enrollment.

What we did

  • Deep Human-Centered Insights: Through qualitative and quantitative research, patient and provider journey mapping, and behavioral archetype development, we gained a rich understanding of the human experience within clinical trials.

  • Building a Powerful Brand Foundation: We established a strong brand architecture, including mission, vision, values, and a compelling name, laying the groundwork for trust and engagement.

  • Seamless Digital Recruitment Engine: We designed and built a platform that seamlessly integrates multiple digital channels, creating a streamlined and efficient clinical trial recruitment engine.

  • Data-Driven Optimization: Real-time analytics at each step of the process empower continuous improvement of recruitment rates, ensuring maximum efficiency and impact.

  • Enhanced Patient Engagement: By augmenting traditional recruitment with a centralized digital approach, we created a customized experience that draws patients in, facilitates informed consent, and seamlessly connects them with clinical sites.

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